@misc{mr-cacm,
author = {Michael Stonebraker and Daniel J. Abadi and David. J. DeWitt and Samuel Madden and Erik Paulson and Andrew Pavlo and Alexander Rasin},
title = {MapReduce and Parallel DBMSs: Friends or Foes?},
howpublished = {CACM, 53(1)},
month = {January},
year = {2010},
pages = {64--71},
}